Alosant Powers Unique Collaboration at Midway Park‍

Shellstone and Wild Blue Launch Community Apps with Alosant as Midway Park Opens

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A fresh chapter in community living is unfolding in Lakewood Ranch. Nestled between the Wild Blue and Shellstone neighborhoods at Waterside, the newly unveiled Midway Park is more than just 13 acres of resort-style amenities—it's a bold, intentional collaboration between developers, partners, and technology, designed to elevate how home buyers and residents live, connect, and engage.

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Purposeful placemaking

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OnPlace Vice President of Marketing Mackenzie Straley said it best (Observer article): "We went the extra mile and took the extra steps. There was a lot of intentional thinking that went into it." From the elevated finishes to the thoughtfully programmed amenities, every detail of Midway Park was crafted to inspire meaningful moments and shared experiences.

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Shared vision, greater value

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Midway Park is the result of a creative, forward-thinking partnership between Stock Development and Homes by Towne aimed at delivering more value to both communities through a shared amenity. As John Woodman, Division Manager at Homes by Towne, explained, “The idea was that with more lots, more dollars could be applied to the park.”

To bring this vision to life, the development teams partnered with lifestyle experts from OnPlace and Blackwood Sports, along with additional collaborators in landscape and architectural design. What began as an ambitious concept evolved into a single, expansive destination—uniting two distinct neighborhoods through one vibrant, social hub.

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Shared amenity magic through a community app

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Alosant is helping bring that unique vision to life in an innovative way. While Midway Park is a shared destination, Wild Blue and Shellstone are each launching their own Alosant-powered apps, allowing each neighborhood to maintain its own identity, brand, and unique experiences. Through each apps, homeowners can easily explore events, amenities, and lifestyle programming for their neighborhood, while enjoying seamless access to Midway Park via built-in access control features. Whether it's entering the park gates or reserving amenity spaces, the experience is personalized, secure, and streamlined.

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This approach reflects the future of community design: connected and collaborative, yet personalized for each community.

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Midway Park Amenities

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From league play on the tennis and pickleball courts to sunset socials on the event lawn, Midway Park offers something for everyone. The amenity lineup includes:

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• Multi-sport courts (tennis, pickleball, basketball)
• Expansive playground and BBQ pavilion
• Two dog parks
• Outdoor fitness circuit
• Kayak launch at Lake Merganser
• Walking and biking trails
• A sprawling turf events field for concerts, festivals, and more

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"This is the lifestyle we're delivering," said John Woodman of Homes by Towne. "This park adds an extra layer."

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Learn more about the Lakewood Ranch Waterside neighborhoods and explore what makes this community so special.

Curious about launching a custom community app? Connect with us.